One Euro. Total Transparency.

We are stripping away the complexity of charity. No black boxes. No hidden agendas. Just a documented journey from €1 to €1,000,000.

1
1€

You Join

You donate exactly €1.00. It lands in our Stripe account or directly in the OEJ OÜ bank account.

2
📊

We Track

Your Euro is logged. The progress bar updates. The funds accumulate safely in the company account.

3
🚀

We Grow

We use a portion of funds to pay for servers and content to reach more people, accelerating the mission.

4
🏦

We Release

When a milestone is hit, we wire 25% directly to the shelter. The receipt is posted publicly.

€0.00
Total Raised
€0.00
Avg. Donation
0
Participants
€0.00
Shelter Fund (25%)

Where exactly does your €1 go?

We don't hide costs. We display them.
See how we split your donation today vs. when we grow.

🚀 Phase 1: Early Efficiency

Because we are small, your money is powerful. We pay the unavoidable banking fees, and then split the rest: 25% locked for shelters, and a massive 40% to build the mission.

Banking Costs (Stripe) 35%
Unavoidable processing fees per transaction
Shelter Fund 25%
Locked. Donated directly to verified shelters.
Mission Operations 40%
Web Hosting, Security & Legal Setup
Founder Profit 0%

⚖️ Phase 2: Full Compliance

Even when taxes eat our margins, we refuse to lower the 25% donation pledge. We will absorb the loss in our operations budget, not the shelter fund.

Estonian Tax (VAT) 19%
Paid to the Tax Board (EMTA)
Banking Costs 35%
Stripe Fees & Expenses
Shelter Fund 25%
Locked. We protect this 25% at all costs.
Mission Operations 21%
Reduced budget for servers & audits (No Salary)
Founder Profit 0%

Hard Questions (Answered)

Do I have to pay tax on my €1?
No. You pay exactly €1.00. However, because OEJ OÜ is an Estonian entity, we are responsible for handling any VAT obligations on the services we purchase (like server costs). We handle the compliance so you don't have to.
Where does the money actually sit?
Funds are held in a dedicated business bank account with LHV Pank in Estonia and our Stripe merchant account. It is strictly separated from personal funds. When a milestone is reached, we transfer the donation directly from these accounts to the shelter.
Where is OEJ based?
We are based in Tallinn, Estonia (EU). Estonia is known for its transparent digital business environment, which allows us to publish our records easily. Our official registration code is 17394015.
Does the founder take a salary?
No. The Founder Salary is permanently set to €0.00. Funds allocated to "Operations" cover unavoidable costs like web hosting, software licenses, and legal compliance fees.
Is this a registered non-profit?
No, OEJ OÜ is a private limited company (social enterprise). This allows us to move fast and avoid bureaucracy, but it also means we pay taxes like a normal business. We believe this is a fair trade-off for speed and transparency.

Trust & Transparency

No fine print. No illusions. Every euro explained.

One Euro Journey is not a traditional charity — and we don’t pretend it is.
This is a public, for-purpose social experiment run by OEJ OÜ (Estonia), built to test one simple question: Can one million people create real impact by donating just €1 — transparently, together, in public?

Where your €1 goes

25%
❤️ Direct Donations

At predefined milestones, donations are made to registered, reputable European animal shelters.

  • Community nominated & voted (from milestone 2)
  • Every donation documented
  • Receipts published publicly
75%
⚙️ Operations & Growth

This is the part most projects hide. We don’t. This covers real, unavoidable costs to make the project scale.

  • Payment fees (Stripe, Apple/Google Pay)
  • Taxes & Accounting (VAT obligations)
  • Hosting, Tools, Security
  • Content & Marketing (to reach 1M people)

Why not 100% to charity?

Because 100% charity promises are often dishonest. Running a transparent, public, Europe-wide project costs money. Pretending otherwise would mean hiding expenses or burning out.

Instead, we choose honest economics:

Clear percentages Public milestones Proof > Promises

🛡️ Proof, not trust

We don’t ask you to “believe us.” You verify us.

  • Donation confirmations published
  • Milestone transfers documented
  • Decisions explained in real time
  • Failures shared alongside wins

🔒 Your data stays yours

Transparency applies to data too. We respect your privacy.

  • No donor data is sold
  • No hidden retargeting schemes
  • Emails used only for project updates
  • Option to donate anonymously

Still have questions?

Every serious question deserves a serious answer.

Contact Us

How to Read This Ledger

This ledger is the public financial record of The One Euro Journey. It exists so anyone — donors, journalists, skeptics — can verify how the project actually operates. You don’t need to trust us. You can read the numbers yourself.

What this ledger shows

The ledger tracks all money related to the project, starting from €0.

  • Money received through donations
  • Payment processing fees
  • Operational expenses
  • Milestone donations to shelters
  • Community decisions
  • Changes or corrections over time

What it does not show

Amounts are shown in aggregate to protect privacy while maintaining accountability.

How the sections work

1. Overview

This is the summary. If you only look at one tab, start here. It shows:

  • Total funds raised
  • Total donated to shelters
  • Total operational spending
  • Remaining balance

2. Donations (Aggregate)

This section shows how money enters the system. It reflects the real cost of accepting €1 donations at scale.

  • Dates & Payment platforms
  • Gross donation amounts
  • Processing fees & Net amounts received

3. Milestone Donations

This section shows when and where money leaves the system for impact. No milestone donation happens quietly.

  • The target amount reached
  • The shelter receiving funds
  • A proof link (receipt, confirmation, or video)

4. Operational Expenses

This section explains the 75% operations portion. These are real costs required to run the project publicly and legally.

  • Payment processing, Accounting & Taxes
  • Hosting, Software, Content & Marketing
  • Founder compensation

5. Community Decisions & Change Log

These sections document governance and corrections.

  • Shelter nominations & Voting outcomes
  • Errors, adjustments, or process clarifications
  • Nothing is deleted; changes are logged with context.

Verification & Frequency

How often is this updated?
Major updates occur at milestones. Smaller updates happen during reconciliation. Numbers may briefly lag due to payment settlement, but all delays are documented.

How to verify claims
If something is mentioned on the website, in a video, or on social media, find the related entry in this ledger. Follow the proof link. Check the date and amount. If something isn’t here yet, it hasn’t happened.

What “Ledger Zero” means

Ledger Zero marks the moment before the first donation was received. It exists to prevent backdated entries, retroactive explanations, or hidden setup reimbursements. Everything starts from zero — publicly.

If something looks unclear

That’s intentional. We want questions. If you see something that doesn’t make sense, looks incomplete, or feels uncomfortable: Contact us and ask. Public accountability only works if it’s challenged.

Final Note

This ledger is not a marketing tool. It’s a constraint.
It limits what we can claim, how we can spend, and what we can hide.

If the project succeeds, the ledger will show how.
If it fails, the ledger will show why.
Either way, it stays public.

Media FAQ — One Euro Journey

What is One Euro Journey, exactly?
One Euro Journey is a for-purpose, transparency-first fundraising experiment run by an Estonian company (OEJ OÜ). It documents — in public — whether one million people can create meaningful impact by donating €1 each.
Is this a charity?
No.

It is not a traditional charity, and it does not claim to be one. It is a media-driven transparency project that donates 25% of funds at predefined milestones to verified European animal shelters.
Why only 25% to shelters?
Because the project is designed to scale honestly.

Payment processing, taxes, accounting, infrastructure, content creation, and compliance are real costs. Rather than hide them, One Euro Journey discloses them openly.
Where does the remaining 75% go?
It goes into the operations required to reach one million people:
  • Payment processing fees
  • Taxes and accounting (Estonia + EU)
  • Technology and hosting
  • Content production and documentation
  • Marketing and distribution
  • Founder compensation
All categories are publicly tracked in a live ledger.
Who controls the funds?
The funds are controlled by OEJ OÜ. They are held in dedicated business accounts (Stripe & LHV Pank) that are strictly separated from personal finances to ensure total accountability in the public ledger.

You understand how it works.

Now be one of the first to prove it.

Join the Journey (€1.00)